I don't normally do the whole new year's resolution thing. Usually by about the second week in January, I completely forget that I'd made any plans to do things differently. This year, I'd like to use my new year's resolutions to set goals for myself and for Chloe York Fine Art to make this the best year ever for my little creative business! Here are a few things I'd like to focus on and achieve before the end of 2018.
1. Establish a real brand identity for Chloe York Fine Art. I make paintings. It's what I love to do and it's helped pay the bills for years, though not exactly in a sustainable way. It's been more of a side hustle and certainly doesn't cover all of my family's expenses. I still have trouble calling what I do a "business." With a stronger focus on what exactly I want this side hustle to grow into, I feel like I can get it there. I'm using resources from Shanna Skidmore's Business Built for Life, Hillary Butler, Getting Your Shit Together, and I'm registered for a local CO-STARTERS business class. What resources do you like?
2. Look outward and help other people. I'm an extremely self-involved person. I live with an anxiety disorder and I'm a huge introvert. Talking to people and making plans kind of exhausts me. This is not a great asset for the emerging artist, where making connections is crucial to the success of your business. I love to stay at home and hide in my studio. I can't tell you how many art exhibitions (some I've had work in!) that I've just blown off because of my silly social anxiety. Because I'm so inward and inside my own head, I often forget all the ways I can connect with other artists and offer a helping hand. Helping people is just the right thing to do. It's that simple. Of course, you must protect and take care of yourself, but for 2018, I want to at least look outward more than I have, meet struggling artists, look for those needs and see how I can try to meet them. I'll start here: What do you need help with? Any questions? Is there anything I can do for you?
3. Take part in an exhibition outside of the southern United States. Since I started exhibiting my work in high school, I've shown in Kentucky, Tennessee, and Alabama. Almost 100 shows later and all of these showing have been in America and more specifically, the southern United States. In 2018, I really want to figure out the best way to exhibit my work in other states and maybe in another country. Some challenges include finding the opportunities in the first place, dealing with those pesky application fees (I never apply to shows that have a fee associated with the application), and of course, getting the paintings there for the show. I still haven't figured out shipping pieces that are larger than 18"x24" without spending a million dollars. Ideally, I should just travel more. If you're reading this and have any leads for me, I would love to hear them!
4. Figure out how to make good, high quality prints of my paintings. I don't know why this has been so difficult for me. I always put this off. I hate having to worry about getting the digital photos perfect with enough pixels or whatever, making sure the image isn't too dark or too blurry, and then finding a place to do the actual printing without breaking the bank. It's an investment. Hey, partnership opportunity! If you're a good photographer who can get me some wonderful, true-to-life, high quality images of my paintings and then provide me with those ready-to-print files, please hit me up. I can do a painting trade or maybe a little $. And if you are or know any printers, please comment below.
For the sake of actually getting these resolutions done, I'll keep it as these four. They're realistic and attainable and I'm so excited to get started! What are some of your resolutions?